Best Industry Reports
DAN Institute is proud to gather these industry reports to help you at every step of your marketing journey. Find the best industry report for your business and gain perspectives and get the benefit of this deep insight into the industry you looking for.
Featured Industry Reports Most Preferred Industry Reports
The State of Customer Experience Research Report
The Genesys State of Customer Experience research report is based on consumer and business findings related to customer experience. This initial global survey, executed on behalf of Genesys by an independent research firm, includes insights from 1900 consumers and more than 1300 business users.
Empowered Business Part 1: The Value of Data
No matter the business challenge, the most powerful form of competitive advantage is information. Fortunately, the potential for BI to drive value has never been greater. Download the whitepaper from Domo and TechTarget to learn how to become more data-centric
Will Covid-19 Change Consumer Behavior in the Long Term?
As lockdown measures begin to be eased around the world, the initial shock of Covid-19 is over. But the new phase we’ve entered has just as many challenges to face as the first. Find out what will they continue to do once the outbreak is contained?
All Industry Reports
Best Brands for Customer Experience
They analyzed 17 million real customer conversations to find out which brands offer best-in-class customer experience.
30+ Brands Consumers Are Praising for Their Efforts Around Covid-19
Coronavirus is affecting organizations across the globe. As we all adapt, we’re documenting the largest positive conversations from consumers directed at brands online. For this report, they identify the conversation drivers behind the most talked about moments.
Will Covid-19 Change Consumer Behavior in the Long Term?
As lockdown measures begin to be eased around the world, the initial shock of Covid-19 is over. But the new phase we’ve entered has just as many challenges to face as the first. Find out what will they continue to do once the outbreak is contained?
Digital Marketing Report – by Merkle
Using many of our long-standing clients as an index, Merkle has compiled these reports since 2011 to provide the industry with a set of trustworthy benchmarks that can be leveraged to inform analysts and improve advertising.
Digital Marketing Trends Predicted by Digital Agency Leaders
Digital Agency Network asked the member agency leaders from around the world about their insights into 2021 digital marketing trends. In this free eGuide, you will find out the 2021 plans of digital marketing agencies from different countries and benchmark your business against competitors.
2020 Digital Trends – Advertising in Focus
The 2020 Digital Trends report looks at the most significant digital-related trends that are driving marketing and customer experience strategies today. This edition of the report focusses on understanding the trends, priorities, challenges and opportunities for advertising executives.
2020 Global Marketing Trends
Through interviews with more than 80 subject matter experts, they identified seven key trends on which every business will likely have to focus over the next 18 to 24months to help build a socially and humanconscious enterprise. Find out the Seven trends to help brands refocus on the “human”.
7 Secrets of the Data-Driven CFO
Download this whitepaper and learn 7 secrets you can apply to become a CFO that understands how and when to put real-time information to work, so that your company can capitalize on more opportunities.
2020 Digital Marketing Benchmarks Report: In-Depth Analysis of 120 Companies
The 2020 Digital Marketing Benchmarks report provides actionable inputs to help Marketing Heads compare their digital marketing performance and practices against industry benchmarks for spends, resource allocation, headcount, staff profile, budgets, ROIs, outsourcing, and skill gaps.
The Brand Follower Report
What can PR, content, and influencer managers learn by studying the things that make their brand’s following unique?
5 Challenges CIOs Are Facing Today—and How to Solve Them
Today’s CIO must juggle a large number of pressures and challenges all at once—and the challenges are only growing. Read this whitepaper to hear from five revered IT leaders from around the world on best practices for succeeding as a CIO.
Media Insights Report
Merkle’s Q1-2021 Media Insights Report is packed with key trends, data, and considerations to help you hit the ground running with your Q1 media strategy and planning.
Mailchimp & Co Benchmark Report
In this benchmark report, you will find insights from the MailChimp global survey of agencies and freelancers. They share ationable insights that can help you build a thriving business on your terms.
Search Engine Journal SEO Trends 2022
Search Engine Journal State of SEO Report was designed specifically for you, to help you grow your business and stay ahead of your competition. In this ebook, learn how the following trends will influence the way you do SEO in 2022.
Workplace Learning Trends Report
The fast-changing and unpredictable challenges of work may seem unsurmountable. But the learning behaviors of thousands of international businesses on the Udemy for Business platform and a survey of over 500 global professionals offer a glimpse of the bright future that lies ahead. Enjoy!
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