Best Digital Marketing White Papers

Discover DAN Institute collection of digital marketing white papers today! These will support your digital marketing activities and help you to find out with the new methods from industry specialists, business intelligence experts and analytics consultants.

intro-front-desktop-28
resources_parallax_3 resources_parallax_2 resources_parallax_1
intro-front-mobile-28resources_bg
dan-icon

Featured White Papers Most Preferred White Papers

Facebook Live All You Need to Know

Going “Live” on Facebook may seem effortless, but you need to be prepared all the way around. Get prepped in under an hour with this guide!

VIEW RESOURCE DETAILS Visit Website

The Perfect eCommerce Customer Journey

eCommerce brands have a lot to get right to stand out in the increasingly competitive eCommerce landscape. Download Reload Digital's ebook and gain actionable insights into; awareness, acquisition and retention. You can be a master each stage of the consumer journey.

VIEW RESOURCE DETAILS Visit Website

Marketing Analytics for Telecoms

Telecoms are operating in a tough and fast-moving market, with rapid technological change, relentless competition, and high customer expectations. This whitepaper will help you understand the role that marketing analytics can play in maximizing telecoms marketing efforts.

VIEW RESOURCE DETAILS Visit Website
dan-icon

All White Papers

20 Ways to Maximize Digital Marketing Effectiveness

To be effective and efficient with your time and money these days, they suggest focusing on five key digital marketing topics: Sites, Search, Social, Advocacy, & Analytics. This white paper walks through each topic and how each one has its own distinctive role.

Visit Website

The Perfect eCommerce Customer Journey

eCommerce brands have a lot to get right to stand out in the increasingly competitive eCommerce landscape. Download Reload Digital’s ebook and gain actionable insights into; awareness, acquisition and retention. You can be a master each stage of the consumer journey.

VIEW COURSE DETAILS Visit Website

How to Make Any Content SEO Friendly

Co-presented by Act-on, Anvil’s SEO content optimization white paper describes a careful, semantically focused step-by-step process that you can use to ensure your webpage will be found by search engine users.

Visit Website

Marketing Analytics for Telecoms

Telecoms are operating in a tough and fast-moving market, with rapid technological change, relentless competition, and high customer expectations. This whitepaper will help you understand the role that marketing analytics can play in maximizing telecoms marketing efforts.

VIEW COURSE DETAILS Visit Website

A Beginner’s Guide to Marketing Data Analytics

The fact of the matter is that having a lot of data doesn’t necessarily mean that you have the answers to your most pressing questions. This handy e-book will give you a short overview what quality matters, why data is so important and what you need to pay attention to.

Visit Website

How to Get a Perfect Quality Score

Did you know that a higher than average Quality Score in Google Ads can save you up to 50% on your cost per click and 80% on cost per conversion? In this free guide, you will learn, the keys to earning higher quality score, characteristics of a high-quality score account […]

Visit Website

Stepping Up to the Challenges of Digital Marketing

The advent of digital has had a huge impact on marketing organizations, which must work harder than ever to keep pace with digital transformation in virtually every sector. Marketing has always been about attracting and retaining customers through various communications channels.

Visit Website

Why Context is Essential to Digital Marketing

This white paper was authored by Rebecca Lieb, Industry Analyst at Altimeter Group, on behalf of SDL. Altimeter had editorial control over the whitepaper to ensure its accuracy and objectivity. The findings were based primarily on research conducted by Alitmeter.

Visit Website

Driving More Robust, Accurate Investment Decisions with Survey Data

What drives retail investor sentiment and decision making? Download the white paper and learn how survey data offers unique insights on market.

Visit Website

Trend Report: The State of Digital Transformation in 2021

What are business leaders searching for concerning digital transformation? The Conductor team uncovers trends around website migration, SEO, page speed, and web redesign. In this report, you’ll also get additional keyword insights and analysis. Use the information to jumpstart your organization’s digital transformation today.

VIEW COURSE DETAILS Visit Website

Support Your SEO with UGC

Algorithms are what many marketers fear most when it comes to SEO. In fact, however, they only make up the tip of the SEO-Iceberg. This whitepaper provides an overview of SEO relevant KPIs, as well as five easy tips for a quick website performance boost.

Visit Website

How to Use Smart Data to Deliver a Higher Marketing ROI

Today, marketers turn to the most reliable source of information: The customer data. Unfortunately, though so many still have problems with the data-driven approach. In the document. you’ll learn everything to support you overcome those issues and more.

Visit Website

5 Ways How AI-Enabled Marketing Drives Business Growth

This whitepaper will help you understand the role that AI can play in maximizing your marketing efforts. You will learn; the definition of AI and its potential uses in marketing and how some countries and companies are already using it.

Visit Website

Writing a Great Website Redesign RFP

A well-constructed website redesign RFP can help you properly plan for the inevitable bumps and gotchas in a redesign project so that the only surprises you get are good ones, and so the net result is a new website that is strategically well thoughtout and successful.

Visit Website

Why CMOs Need to Get Enterprise SEO Right to t-Thrive in a Digital First World

Whatever the individual case may be, the common thread across every marketing team is the critical need to drive more leads, sales, and revenue via digital channels. In such an environment, getting your business’ SEO right has to be a priority.

Visit Website

Want to be Listed?

Woud you like to get involved? Don’t miss out the benefits and get listed among the best digital marketing learning solution providers throughout the world.

GET STARTED
nav-toggler icon-filter icon-like icon-magnify arrow-left arrow-right icon-star icon-circle-check icon-price-tag icon-smiley icon-document icon-hourglass icon-pencil icon-circles icon-target icon-user resource-icon-01 resource-icon-02 resource-icon-03 resource-icon-04 resource-icon-05 resource-icon-06 resource-icon-07 resource-icon-08 resource-icon-09 icon-date icon-explore icon-glass icon-globe icon-options icon-puzzle icon-quality icon-time icon-why icon-calendar icon-card icon-announce icon-badge-check icon-displays icon-content-marketing icon-digital-marketing icon-digital-transformation icon-ecommerce icon-seo icon-sm-marketing icon-web-dd arrow-curved-bottom arrow-curved-top icon-application icon-approval icon-evaluation new-icon-ad new-icon-audience new-icon-discovered new-icon-newsletter new-icon-publish-content new-icon-user-friendly

The Global Standard in Digital Marketing Certification!


The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification with DMI.

 
   
close-link