Best Digital Marketing White Papers
Discover DAN Institute collection of digital marketing white papers today! These will support your digital marketing activities and help you to find out with the new methods from industry specialists, business intelligence experts and analytics consultants.
Featured White Papers Most Preferred White Papers
Stepping Up to the Challenges of Digital Marketing
The advent of digital has had a huge impact on marketing organizations, which must work harder than ever to keep pace with digital transformation in virtually every sector. Marketing has always been about attracting and retaining customers through various communications channels.
The Power of Modern Digital Marketing Automation
This paper explores these trends in detail and considers their implications for marketing professionals and their technology choices – both today and in the future.
20 Ways to Maximize Digital Marketing Effectiveness
To be effective and efficient with your time and money these days, they suggest focusing on five key digital marketing topics: Sites, Search, Social, Advocacy, & Analytics. This white paper walks through each topic and how each one has its own distinctive role.
All White Papers
Driving More Robust, Accurate Investment Decisions with Survey Data
What drives retail investor sentiment and decision making? Download the white paper and learn how survey data offers unique insights on market.
Stepping Up to the Challenges of Digital Marketing
The advent of digital has had a huge impact on marketing organizations, which must work harder than ever to keep pace with digital transformation in virtually every sector. Marketing has always been about attracting and retaining customers through various communications channels.
The Power of Modern Digital Marketing Automation
This paper explores these trends in detail and considers their implications for marketing professionals and their technology choices – both today and in the future.
Mastering Keyword Research Whitepaper
In this Whitepaper, you’ll explore some practical considerations around keyword strategy. Plus we’ll explain the how the role of keyword research in SEO is changing. Investing in keyword strategy means you will better understand your audience and their intent.
Marketing Analytics for Telecom
Telecoms are operating in a tough and fast-moving market, with rapid technological change, relentless competition, and high customer expectations. This whitepaper will help you understand the role that marketing analytics can play in maximizing telecoms marketing efforts.
The Strategy Playbook for Digital Agencies
Optimizing Digital Marketing Campaigns to Maximize ROI: In this strategy playbook, created by Digital Agency Network and Channable, you’ll explore a lot of tips to maximize ROI in digital marketing campaigns for your agency!
Strategic Playbook for Data-driven Agencies: Part One
This is the first part of our ebook Strategic Playbook For Data-driven Advertising Agencies. In this installment we cover how agency executives can benefit from their client’s data to maintain a sustainable, future-proof business in times of digital transformation.
A New Era of Ecommerce: Headless Commerce
Download this whitepaper and learn how a headless commerce architecture allows high-volume brands to operate with the best-of-breed solutions, flexibility at scale and content-first approach shoppers demand.
The Future of Digital Agencies
The Digital Agency Network team has gathered insights from 36 digital agency leaders and prepared this special e-guide. Read The Future of Digital Agencies e-guide now to learn more about what awaits Digital Agencies on the horizon of the future? You can find all the answers in this research.
How to Make Any Content SEO Friendly
Co-presented by Act-on, Anvil’s SEO content optimization white paper describes a careful, semantically focused step-by-step process that you can use to ensure your webpage will be found by search engine users.
Strategic Playbook for Data-driven Agencies: Part Two
In the second instalment of our Strategic Playbook for Data-Driven Agencies series, we take a closer look at the growing role of data visualisation and dashboards. Agencies must embrace new data-driven technology to ensure their long-term future and keep pace in times of digital transformation.
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