Best Industry Reports

DAN Institute is proud to gather these industry reports to help you at every step of your marketing journey. Find the best industry report for your business and gain perspectives and get the benefit of this deep insight into the industry you looking for.

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Featured Industry Reports Most Preferred Industry Reports

The State of Customer Experience Research Report

The Genesys State of Customer Experience research report is based on consumer and business findings related to customer experience. This initial global survey, executed on behalf of Genesys by an independent research firm, includes insights from 1900 consumers and more than 1300 business users.

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Empowered Business Part 1: The Value of Data

No matter the business challenge, the most powerful form of competitive advantage is information. Fortunately, the potential for BI to drive value has never been greater. Download the whitepaper from Domo and TechTarget to learn how to become more data-centric

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Will Covid-19 Change Consumer Behavior in the Long Term?

As lockdown measures begin to be eased around the world, the initial shock of Covid-19 is over. But the new phase we’ve entered has just as many challenges to face as the first. Find out what will they continue to do once the outbreak is contained?

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All Industry Reports

UK BenchPress

BenchPress has grown to become the largest survey of UK independent agency owners. This year, The Wow Company team has created more reports than ever before. There are many insights to guide your agency through 2021 and beyond.

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2020 Brand Visibility Report

They analyzed 40 million images containing logos to find the most photographed brands. For brands, the images consumers share provide a window into how their products or advertisements are seen in the wild – how they’re used, the context they appear in, and more.

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The State of eCommerce and Digital Marketing in Retail

Equip yourself with everything you need to take your business to the next level. In this free email report, gain insights from top minds in the retail industry to provide consumers with a more immersive omnichannel retail landscape. Prepare for peak in the face of uncertainty!

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7 Secrets of the Data-Driven CFO

Download this whitepaper and learn 7 secrets you can apply to become a CFO that understands how and when to put real-time information to work, so that your company can capitalize on more opportunities.

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Search Engine Journal SEO Trends 2022

Search Engine Journal State of SEO Report was designed specifically for you, to help you grow your business and stay ahead of your competition. In this ebook, learn how the following trends will influence the way you do SEO in 2022.

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Brand Loyalty in Times of Crisis

In this report, you’ll explore; what the loyalty landscape looks like right now, consumer trust in the shadow of the pandemic and how brands can strengthen brand loyalty in the current climate.

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Will Covid-19 Change Consumer Behavior in the Long Term?

As lockdown measures begin to be eased around the world, the initial shock of Covid-19 is over. But the new phase we’ve entered has just as many challenges to face as the first. Find out what will they continue to do once the outbreak is contained?

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Industry Report: Consumer Technology

Learn about the state of influencer marketing in the consumer technology industry in this dashboard of data about tech influencers. See how tech influencers perform across social channels and analyze their audiences and engagement rates to make better influencer marketing decisions for your tech brand.

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2020 Digital Marketing Benchmarks Report: In-Depth Analysis of 120 Companies

The 2020 Digital Marketing Benchmarks report provides actionable inputs to help Marketing Heads compare their digital marketing performance and practices against industry benchmarks for spends, resource allocation, headcount, staff profile, budgets, ROIs, outsourcing, and skill gaps.

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Digital Marketing Trends Predicted by Digital Agency Leaders

Digital Agency Network asked the member agency leaders from around the world about their insights into 2021 digital marketing trends. In this free eGuide, you will find out the 2021 plans of digital marketing agencies from different countries and benchmark your business against competitors.

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New Research Reveals How Consumers View Brand Purpose in 2020

In this report, they’ll be exploring consumer perceptions of brand purpose and related themes over six mini chapters. They’ll be using data from surveys (using Brandwatch Qriously), social (using Brandwatch Consumer Research), and search (using Google Trends).

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Media Insights Report

Merkle’s Q1-2021 Media Insights Report is packed with key trends, data, and considerations to help you hit the ground running with your Q1 media strategy and planning.

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Best Brands for Customer Experience

They analyzed 17 million real customer conversations to find out which brands offer best-in-class customer experience.

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Workplace Learning Trends Report

The fast-changing and unpredictable challenges of work may seem unsurmountable. But the learning behaviors of thousands of international businesses on the Udemy for Business platform and a survey of over 500 global professionals offer a glimpse of the bright future that lies ahead. Enjoy!

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2020 Global Marketing Trends

Through interviews with more than 80 subject matter experts, they identified seven key trends on which every business will likely have to focus over the next 18 to 24months to help build a socially and humanconscious enterprise. Find out the Seven trends to help brands refocus on the “human”.

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