Best Industry Reports
DAN Institute is proud to gather these industry reports to help you at every step of your marketing journey. Find the best industry report for your business and gain perspectives and get the benefit of this deep insight into the industry you looking for.
Featured Industry Reports Most Preferred Industry Reports
The State of Customer Experience Research Report
The Genesys State of Customer Experience research report is based on consumer and business findings related to customer experience. This initial global survey, executed on behalf of Genesys by an independent research firm, includes insights from 1900 consumers and more than 1300 business users.
Empowered Business Part 1: The Value of Data
No matter the business challenge, the most powerful form of competitive advantage is information. Fortunately, the potential for BI to drive value has never been greater. Download the whitepaper from Domo and TechTarget to learn how to become more data-centric
Will Covid-19 Change Consumer Behavior in the Long Term?
As lockdown measures begin to be eased around the world, the initial shock of Covid-19 is over. But the new phase we’ve entered has just as many challenges to face as the first. Find out what will they continue to do once the outbreak is contained?
All Industry Reports
The Future of Social Media: New Data for 2021 & Beyond
Don’t risk your business being left behind in the next wave of digital transformation. Download the report for the data and insights your business needs to determine the path forward in this increasingly social consumer environment
Merkle’s Digital Marketing Report for Q2 2020
Find out in Merkle’s Digital Marketing Report for Q2 2020. Since its launch in 2011, their quarterly Digital Marketing Report (DMR) has become one of the most highly regarded and frequently cited reports in the digital marketing industry.
Brand Loyalty in Times of Crisis
In this report, you’ll explore; what the loyalty landscape looks like right now, consumer trust in the shadow of the pandemic and how brands can strengthen brand loyalty in the current climate.
2020 Brand Visibility Report
They analyzed 40 million images containing logos to find the most photographed brands. For brands, the images consumers share provide a window into how their products or advertisements are seen in the wild – how they’re used, the context they appear in, and more.
The State of Moral Marketing
How can brands create meaningful campaigns that connect with their audiences and their values? We share best practice, using examples from some of the best campaigns of recent years.
7 Secrets of the Data-Driven CFO
Download this whitepaper and learn 7 secrets you can apply to become a CFO that understands how and when to put real-time information to work, so that your company can capitalize on more opportunities.
5 Challenges CIOs Are Facing Today—and How to Solve Them
Today’s CIO must juggle a large number of pressures and challenges all at once—and the challenges are only growing. Read this whitepaper to hear from five revered IT leaders from around the world on best practices for succeeding as a CIO.
Search Engine Journal SEO Trends 2022
Search Engine Journal State of SEO Report was designed specifically for you, to help you grow your business and stay ahead of your competition. In this ebook, learn how the following trends will influence the way you do SEO in 2022.
Media Insights Report
Merkle’s Q1-2021 Media Insights Report is packed with key trends, data, and considerations to help you hit the ground running with your Q1 media strategy and planning.
Will Covid-19 Change Consumer Behavior in the Long Term?
As lockdown measures begin to be eased around the world, the initial shock of Covid-19 is over. But the new phase we’ve entered has just as many challenges to face as the first. Find out what will they continue to do once the outbreak is contained?
The Brand Follower Report
What can PR, content, and influencer managers learn by studying the things that make their brand’s following unique?
Industry Report: Consumer Technology
Learn about the state of influencer marketing in the consumer technology industry in this dashboard of data about tech influencers. See how tech influencers perform across social channels and analyze their audiences and engagement rates to make better influencer marketing decisions for your tech brand.
Workplace Learning Trends Report
The fast-changing and unpredictable challenges of work may seem unsurmountable. But the learning behaviors of thousands of international businesses on the Udemy for Business platform and a survey of over 500 global professionals offer a glimpse of the bright future that lies ahead. Enjoy!
Social Trends 2022
Backed by global data and expert insights, Hootsuite’s 6th annual report on global social media trends is your guide to taking all the right risks, defying expectations, outperforming your competitors—and making everyone wonder how you did it.
Mailchimp & Co Benchmark Report
In this benchmark report, you will find insights from the MailChimp global survey of agencies and freelancers. They share ationable insights that can help you build a thriving business on your terms.
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