Best Product Marketing Courses

We’ve put together the best product marketing courses to simplify your course selection process. Learn more about product marketing strategies to succeed in the digital environment.

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Featured Courses Prominent Product Marketing Courses

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All Product Marketing Courses

Product Marketing Core

Product marketing is the process of bringing a product to market and it aims to drive the demand and usage of the product. In this course, you’ll learn the ways of getting products to market, keeping them there and so much more.

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Product Marketing: Meeting the Needs of Your Customers

Let’s assume that you have got a product idea you consider that it is perfect. If you do not understand your target customer’s wants and needs, your idea won’t reach its goal. You can easily position your product by identifying factors that motivate your customers’ behaviors. The course contains amounts […]

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Product Management Essentials

In today’s world, product management is one of the most profitable jobs. Most companies have realized the need for product managers to create products that customers love, that integrate design, functionality, and business solutions. This course will be explained the fundamentals of product management and why this role is so […]

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Product Launch: Market Product Marketing Plan

How to launch a product and take it to market how to develop a marketing plan will be explained in this Udemy course. Dekker Fraser and Spencer Grover will be the instructors with their 17 years of experience in launching tech products and organizing launching events for well-known companies.

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Product Marketing Management Interview

Product marketing is all about cross-functional relationships, which is why it makes sense that these questions will often come up in your interviews. Product Marketing Management Interview teaches the fundamentals of acing the PMM interview, including sample question & answer content on process and marketing skills. It also covers the […]

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Become a Product Marketing Manager

This course has been selected for Udemy’s collection of top-rated courses trusted by businesses around the world and it is for anyone who wants to wants to become a product marketing manager. Your instructor received his MBA from the top marketing school in the U.S. and works in the epicenter […]

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Product Marketing Course

This is a part-time program and it is designed for professionals who have the desire to learn the frameworks and tools to gain more users online and convert them into clients. Product marketing 8 weeks of hands-on training will help you to expand your skillset required to lead marketing teams. […]

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Digital Product Management Specialization

In this course, you will discover applications of product design, hypothesis-driven development, and agile, all at the heart of modern product management. This course is intended for both current and new product managers working in digital who want to apply a portfolio of modern practices to developing their products and […]

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Product Strategy

Product strategy describes what your product should achieve and how it supports the organization and is brought to life through the product road map. This program offers approaches that are used by many of the top technology-driven companies in the world today.

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Product Marketing Bootcamp

Product Marketing Bootcamp will help you to create a marketing plan with both acquisition and engagement channels, develop a differentiated positioning platform and identify key areas for customer feedback and behavioral analysis.

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Product Marketing for Technology Companies

This course is for those who are considering a career as a product marketing manager, working as a Product Marketing Manager in a SaaS, B2B, or B2C company, or already have many years of experience in the role and are looking for new inspiration and strategies.

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Product Marketing Fundamentals Online

This course covers market and user research, product positioning by promoting its unique selling proposition, A/B testing, and more. Anyone interested in learning how product marketing adds value to a product’s lifecycle can join this course.

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Product Mastery

In this course you will be taught to generate ideas, curate ideas, develop the roadmap, strategy, vision, motivate the engineering team and keep everyone informed at the same time. You’ll develop your negotiation skills with stakeholders, developers, and third parties with the help of negotiation tools. This will allow you […]

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Product Management & Marketing: Personas

Explore how to build personas for business-to-business markets. Discover how and why the B2B “buyer persona” is a critical factor to your product positioning, messaging, and go-to-market plans. Your instructor, Mike Gospe who is a noted author of marketing “how-to” books and practical “hands-on” workshops for individuals and marketing teams […]

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Managing Product Marketing

The instructor, Jillian Kaplan, has a 15+ year background in engineering, product management, and product marketing at Verizon and at Dell Technologies. She currently is driving the go-to-market strategy to help Telco Service Providers build their 5G networks. You’ll learn to work effectively with your product marketing team, explore the […]

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A Start Guide: Product Marketing Using G Suite

This is a guided project and how it works is; your workspace is a cloud desktop right in your browser, no download required and your instructor guides you step-by-step in a split-screen video. In this guided project, you will identify the market mix, learn to draw product hierarchy, and analyze […]

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The Product Marketing Minidegree

The Product Marketing Minidegree is a training program that teaches you how to advance across all core product marketing disciplines. You will learn how to lead effective go-to-market (GTM) launches, bring teams together, and become a growth driver for your company no matter the industry or size.

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Product Marketing

This product marketing certificate program teaches you the necessary tools and tactics that can help you to make strategic decisions that will impact the growth of your product, organization, or venture.

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Brand and Product Management

This a unique course enables you to first understand the importance of brand and product management and then use brand development, architecture and portfolios, in order to achieve success. Luis Rodriguez Baptista, the instructor, has over 20 years of marketing strategy and brand-building experience across different regions (US, Latin America, […]

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Product Marketing Foundations

Product marketing is the sum of all the efforts necessary to research, message, position, promote, and support a product. It is too difficult for the product to succeed while it does not fit the customers’ needs and all that effort will be for nothing when this happens. Brad Batesole, your […]

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Product Ideation, Design, and Management Specialization

In this course, you will translate product ideas into reality by creating prototypes, identifying product ideas by developing your entrepreneurial thinking, exploring competitive analysis and industry analysis, and understanding the keys to value innovation.

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Become a Product Manager

Product Managers are responsible for designing and delivering a product or feature into the market and play a critical role in making sure that the right product gets built. In this program, you will learn how to create a product strategy and KPIs based on market analysis, and design a […]

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Product Marketing: Product Research, Pricing, Personas, and OKRs

You’ll learn product research, product lifecycle, product marketing strategy, planning, and management. Your product marketing resume will be catching the recruiters eyes with the help of the qualifications you will earn with this course.

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How to Select Best Product Marketing Course?

Do you keep working on your product plan and product-market strategy but still don’t get the result you want? It’s time to keep up with the latest trends & techniques in product marketing by taking one of the best online product marketing courses.

The world has changed drastically since March 2020. This ever-changing world is shaping and controlling our lives more than ever. Now, you need to carefully understand if there is a sufficient volume of demand for your products or services and if it makes financial sense to invest there.

Product marketing is the main force behind getting products to market. Besides, only a good product marketing strategy helps you keep your product or service in the market. Product marketers should be masterminds of messaging, be their customers’ voice, and be aware of the latest techniques & trends.

Learning how to use the various techniques in product marketing will help you achieve your goals. Knowledge is power, but you can find the right product marketing course for your needs. Comparing online product marketing courses from online learning providers need so much time & effort. It would be best to find a trusted partner and learn their online course concepts and instructor background.

These listed product marketing courses at DAN Institute provide essential, practical guidance and valuable tips for understanding product marketing principles. These online courses include so much sound advice. If you want to have a career in product marketing and be confident about it, taking one of these online learning courses is necessary to develop a clear strategy.

Find the best product marketing courses using these criteria at DAN Institute today! It is never too late to begin anything, and now it might be your turn. Time to start the journey you dream of today.

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Key Criteria to Evaluate Product Marketing Courses

Deciding Your Goals

The first step toward a successful product marketing career is setting clear goals and understanding how these goals will help your business. Don’t just go for it because it is in trend. Product marketing is a crucial part of taking your business to new heights. So, know exactly what you want for your business and choose a product marketing course accordingly.

Pricing Policy

Using your budget efficiently is what you need to do. For this purpose, make sure you are informed of all the details of the product marketing course you’re interested in. Precisely for what do you pay money, and are there options to make the system fit your budget? Do not hesitate to ask questions about the payment details.

Product Marketing Certifications

The knowledge that the course will provide matters for your development; however, to find a job, you may need certifications. Consider well about what kind of certifications you need for your dream job. Try to collect only the ones you need to be efficient in time and money. But, never forget it is always nice to showcase your achievements in product marketing courses to attract employers and customers.

Practical vs. Theoretical Content

Product marketing is a field that requires theoretical knowledge and practical ideas for some instances together. That’s why it is essential to find an online product marketing course offering both practical and academic content. The combination of both is a must for success in product marketing.

Testimonials

You want to get the best value for your money. Reviews and testimonials are great ways of gauging whether the course matches your expectations. Moreover, you’ll obtain accurate feedback about the instructors, modules, infrastructure, prospects, etc. You may also reach out to previous students to seek out employment opportunities.

Instructor Authority

The expertise and experience of the instructors are pretty critical. Like we mentioned above, you will need to mingle theory with practice, and only an experienced instructor in both teaching and the sector can give you this knowledge. Having fantastic success in the industry may not mean excellent education. Look for experience in teaching as well.

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