Best Digital Marketing Ebooks

DAN Institute gathers the best digital marketing ebooks to help you to learn more about digital applications at work! Learn everything you need to know to thrive in the world of search and digital marketing. starting from today.

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Featured E-books Most Preferred E-books

Data-Driven Content Marketing

The demands on today's marketers are changing. Marketers are now expected to show their value and clearly understand how their efforts are affecting a business' bottom line. In this eBook, you will learn; how to use data to fuel the content creation process and how to measure it.

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Getting Real

Getting Real delivers better results because it forces you to deal with the actual problems you’re trying to solve instead of your ideas about those problems. It forces you to deal with reality. Getting Real is an approach ideally suited to web-based software.

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The State of eCommerce and Digital Marketing in Retail

Equip yourself with everything you need to take your business to the next level. In this free email report, gain insights from top minds in the retail industry to provide consumers with a more immersive omnichannel retail landscape. Prepare for peak in the face of uncertainty!

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All E-books

Pin to Win – Best Practices For Brands to Get Started On Pinterest

Pinterest offers brands opportunities to drive conversions, whether that be direct purchases, traffic, sign-ups, subscribers, or app-installs. As 97 percent of Pinterest searches are unbranded, the platform uniquely enables brands to reach consumers when they are looking to discover new products and take action. Read this e-guide and find out […]

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Search Engine Journal SEO Trends 2022

Search Engine Journal State of SEO Report was designed specifically for you, to help you grow your business and stay ahead of your competition. In this ebook, learn how the following trends will influence the way you do SEO in 2022.

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Content Marketing Workbook

The activities and readings in this workbook will help you fine-tune and grow your content marketing capabilities. Each section is based on learnings from each class in HubSpot’s free Content Marketing Certification course. This way, you can apply what you learned to your business. If you need help, refer to […]

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Choosing the Right Database For Your Enterprise

In this guide, you’ll discover a database needs framework for selecting the right database and analysis of different databases and their pros and cons using this framework

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Attribution Done Right to Maximize Incrementality

Attribution is a somewhat tricky concept to wrap your head around but one that we simply could not pass up, given its impact on driving ROI for your brand if you get it right. Read this ebook and find out more.

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SaaS Content Marketing: A Complete Guide

This ebook has everything you need to plot out and implement a successful content program for your software brand. You’ll discover tactics and techniques proven to meet the unique needs of constantly connected and information-overwhelmed SaaS buyers.

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The Ultimate Framework for Creative Testing

with this playbook, you will learn what a proper creative brief looks like, what to test, how to combine formal testing using ad studies with a directional, iterative-based approach, and much more.

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Retail Re-UP: Adjusting to the Next Normal of Social Advertising

Marketing teams across the globe are now reconsidering their advertising strategies to reach consumers where they are – social media! With this ebook, we want to help retail advertisers succeed in the new normal.

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5 Steps Every PR PR Should Follow in 2021

In this eBook, learn how social media intelligence can help any PR professional leverage social media analytics to deliver the highest standard of service to their company or clients.

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Ecommerce Planning Kit

Ecommerce business need to track the sales, conversion rates, and go-to-market plans for countless different products. Download this ecommerce planning and sales tracking templates.

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Leader’s Guide to Navigating Change in a Remote Workplace

As more employees around the world navigate change in a remote workplace, leaders will need to support their workforce and ensure business continuity in times of unprecedented change. This guide offers advice and best practices for leaders to successfully navigate change in a remote working world.

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The State of eCommerce and Digital Marketing in Retail

Equip yourself with everything you need to take your business to the next level. In this free email report, gain insights from top minds in the retail industry to provide consumers with a more immersive omnichannel retail landscape. Prepare for peak in the face of uncertainty!

VIEW COURSE DETAILS Visit Website

Social Media Tips

Jump in without a plan and you’ll lose time and money. You must understand each platform. The audience demographic, tone of voice, language. You must check out our 23 social media tips checklist.

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The Global State of Digital 2021

A comprehensive look at the state of the internet, mobile devices, social media, and ecommerce from Hootsuite and We Are Social.

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SEO Strategy: A Full Year Blueprint

Download this ebook, SEO Strategy: A Full Year Blueprint (+Template), to find a 12-month plan broken down monthly to help strategize campaigns for you or your clients.

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