Best Digital Marketing Ebooks

DAN Institute gathers the best digital marketing ebooks to help you to learn more about digital applications at work! Learn everything you need to know to thrive in the world of search and digital marketing. starting from today.

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Featured E-books Most Preferred E-books

Data-Driven Content Marketing

The demands on today's marketers are changing. Marketers are now expected to show their value and clearly understand how their efforts are affecting a business' bottom line. In this eBook, you will learn; how to use data to fuel the content creation process and how to measure it.

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Getting Real

Getting Real delivers better results because it forces you to deal with the actual problems you’re trying to solve instead of your ideas about those problems. It forces you to deal with reality. Getting Real is an approach ideally suited to web-based software.

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The State of eCommerce and Digital Marketing in Retail

Equip yourself with everything you need to take your business to the next level. In this free email report, gain insights from top minds in the retail industry to provide consumers with a more immersive omnichannel retail landscape. Prepare for peak in the face of uncertainty!

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All E-books

2020 Digital Marketing Trends Guide

Based on information gathered from the world’s leading digital marketing reference sites and experts, they have compiled a guide on 9 Digital Marketing Trends Every Marketing Manager Needs to Consider, focusing on the key trends for digital marketing in 2020.

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Learn How to Become a Web Designer

In this guide, you will learn; What it takes to become a professional web designer, exactly which skills you’ll need to land your first job as a web designer, what projects you should create with your brand new tech skills to get hired and much more.

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The Global State of Digital 2021

A comprehensive look at the state of the internet, mobile devices, social media, and ecommerce from Hootsuite and We Are Social.

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Social Trends 2022

Backed by global data and expert insights, Hootsuite’s 6th annual report on global social media trends is your guide to taking all the right risks, defying expectations, outperforming your competitors—and making everyone wonder how you did it.

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Content Marketing Workbook

The activities and readings in this workbook will help you fine-tune and grow your content marketing capabilities. Each section is based on learnings from each class in HubSpot’s free Content Marketing Certification course. This way, you can apply what you learned to your business. If you need help, refer to […]

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Social Media Workbook

In this workbook, you will learn to develop a social media strategy based on your company’s buyer personas and develop key performance indicators (KPI) for your social media strategy. It’s a beginner’s guide to social media with practical exercises to put your learnings into action.

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eBook: 4 Levels of Mobile Gaming Advertising on Facebook

Global revenue from mobile gaming has been leveling up significantly in the last few years, with $40.6 billion being spent last year alone in the category worldwide. With this ebook, you’ll learn the 4 levels of mastery that will ensure that your next game launch is a success!

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Free PR Crisis E-Book

PR crisis management is vital when an issue can no longer be contained, to avoid your brand’s reputation being damaged. With your free copy of this special edition eBook, you’ll learn how to minimize the danger of being hit by a PR crisis and create a rapid-response crisis team of […]

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Ebook: Actionable Creative Insights

This ebook brings early learnings and accumulated insights from brands around the globe: Smartly.io works with 650+ brands and agencies and handles over $1 billion in ad spend annually.

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A Facebook Advertiser’s Pocket Guide to Pixels: Bidding, Targeting and Tracking

The culprit could be that way your Facebook pixels are set up with your ad sets, ads, audience or catalogs. They cut through the jargon to help you better understand the relationship between pixels and different objects to debug issues in your Facebook campaigns.

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Content Marketing Checklist – 25 Things that You Really Should Try in 2020

Read this e-book and explore the 25 content marketing tips you really should be implementing this year to help to push your brand ahead of the field.

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Co-created with Channable

The Strategy Playbook for Digital Agencies

Optimizing Digital Marketing Campaigns to Maximize ROI: In this strategy playbook, created by Digital Agency Network and Channable, you’ll explore a lot of tips to maximize ROI in digital marketing campaigns for your agency!

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Retail Re-UP: Adjusting to the Next Normal of Social Advertising

Marketing teams across the globe are now reconsidering their advertising strategies to reach consumers where they are – social media! With this ebook, we want to help retail advertisers succeed in the new normal.

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Leverage Peer-To-Peer Texting To Boost Your Sales

Higher education marketers have more channels than ever before to reach their intended audiences. There are endless opportunities to create a brand presence where your target audiences are most active. Now, there’s another marketing channel on the block that should be on your radar: P2P texting.

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Ecommerce Planning Kit

Ecommerce business need to track the sales, conversion rates, and go-to-market plans for countless different products. Download this ecommerce planning and sales tracking templates.

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