Best Digital Marketing Research

DAN Institute collects ample digital marketing research to help you identify and assess how changing elements of the marketing mix impacts customer behavior. Whether you’re a marketer or a freelancer, keep up with recent research in the fast-paced marketing industry with the DAN Institute category search.

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Featured Marketing Research Most Preferred Marketing Research

UK BenchPress 2021

BenchPress has grown to become the largest survey of UK independent agency owners. This year, The Wow Company team has created more reports than ever before. There are many insights to guide your agency through 2021 and beyond.

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Think Forward

Historically, the internet has been exempt from the rules and restrictions of the physical world. But this year, the Wild West got a little less wild. This is an actionable deep dive into emerging socially-led cultural shifts that will impact brands in 2020.

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B2B Content Marketing: What the Successful Do

Most B2B marketers use content marketing effectively to achieve top-of-the-funnel goals like brand awareness and audience education. But they are missing out on opportunities deeper in the funnel. Find out what you are missing?

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Social Media Scams: Understanding the Consumer Experience to Create a Safer Digital World

In the absence of consistent and comparable data at a global level, Consumers International undertook this pioneering study to better understand the consumer experience, identify good practice in tackling the issues, and recommend solutions.

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The Demand-Gen Content Investment: Good to Great?

Last year’s results showed respondents achieving some short-term success but struggling with scale and measurability – both of which require a long-term approach to strategy, planning, infrastructure, and investment. In this year’s survey, they explored those issues further.

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Essential Web Design Stats for 2020

Whether you’re a web designer or considering hiring one for your company, it’s critical you know about the current challenges and opportunities in the web design industry. They’ll cover some of the most essential web design stats for 2020 from Sitejet’s new State of Web Design survey for 2020 and […]

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UK BenchPress 2021

BenchPress has grown to become the largest survey of UK independent agency owners. This year, The Wow Company team has created more reports than ever before. There are many insights to guide your agency through 2021 and beyond.

VIEW COURSE DETAILS Visit Website

Think Forward

Historically, the internet has been exempt from the rules and restrictions of the physical world. But this year, the Wild West got a little less wild. This is an actionable deep dive into emerging socially-led cultural shifts that will impact brands in 2020.

VIEW COURSE DETAILS Visit Website

The Rise of E-commerce and The Cashless Society

E-commerce and the cashless society are facing a host of challenges related to cybercrime, fraud, privacy, the digital divide and pollution, among others. The coronavirus outbreak is also posing various challenges to e-commerce supply chains, many of which are based in the hardest-hit countries.

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The Future of E-commerce: The Road to 2026

New business models are appearing that will have a profound influence across the e-commerce and wider retail value chain. In this report, the aim is to identify and examine those trends that will shape the retail landscape over the next five to 10 years.

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Evolving Ecommerce: 14 Trends Driving Online Retail In 2020

Keeping up with the latest trends in ecommerce, including both backend efficiencies and frontend conversion-optimizing experiences, is paramount to growing in the retail landscape of 2020.

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E-commerce Trends During COVID-19 Pandemic

In this article determined the e-commerce trends in coronavirus predicament as well as how imminent progress in e-commerce that might affect consumer behavior in the future. This article examines that e-commerce grew due to coronavirus.

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Content Management and Strategy: A Disruptive Change We Need

These are scary times for marketers – especially those who create and manage content for their business. Content is communication. And during a crisis, this is the time when a consistent, trusted, and valuable approach to communication is critical.

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B2B Content Marketing: What the Successful Do

Most B2B marketers use content marketing effectively to achieve top-of-the-funnel goals like brand awareness and audience education. But they are missing out on opportunities deeper in the funnel. Find out what you are missing?

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An Effective Email Marketing using Optimized Email Cleaning Process

Learn more about effective email marketing using an optimized email cleaning process today.

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