Best Digital Marketing Ebooks
DAN Institute gathers the best digital marketing ebooks to help you to learn more about digital applications at work! Learn everything you need to know to thrive in the world of search and digital marketing. starting from today.
Featured E-books Most Preferred E-books
Data-Driven Content Marketing
The demands on today's marketers are changing. Marketers are now expected to show their value and clearly understand how their efforts are affecting a business' bottom line. In this eBook, you will learn; how to use data to fuel the content creation process and how to measure it.
Getting Real
Getting Real delivers better results because it forces you to deal with the actual problems you’re trying to solve instead of your ideas about those problems. It forces you to deal with reality. Getting Real is an approach ideally suited to web-based software.
The State of eCommerce and Digital Marketing in Retail
Equip yourself with everything you need to take your business to the next level. In this free email report, gain insights from top minds in the retail industry to provide consumers with a more immersive omnichannel retail landscape. Prepare for peak in the face of uncertainty!
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Ecommerce Planning Kit
Ecommerce business need to track the sales, conversion rates, and go-to-market plans for countless different products. Download this ecommerce planning and sales tracking templates.
The Ultimate Framework for Creative Testing
with this playbook, you will learn what a proper creative brief looks like, what to test, how to combine formal testing using ad studies with a directional, iterative-based approach, and much more.
A Reliable Guide on How to Be Successful With Influencer Marketing
Find out how to find the best influencers in your niche, learn how to write a compelling pitch to make an offer influencers can’t refuse and get free downloadable templates that you can use directly for influencer outreach.
Data-Driven Content Marketing
The demands on today’s marketers are changing. Marketers are now expected to show their value and clearly understand how their efforts are affecting a business’ bottom line. In this eBook, you will learn; how to use data to fuel the content creation process and how to measure it.
Global Social Advertising Trends in 2022
This report helps brands plan their social media advertising strategies in the ever-changing landscape. After Reading This eBook You’ll Learn How Brands: approach social advertising, plan to distribute their budgets in 2022, and invest in technology to improve results
5 Steps Every PR PR Should Follow in 2021
In this eBook, learn how social media intelligence can help any PR professional leverage social media analytics to deliver the highest standard of service to their company or clients.
The State of eCommerce and Digital Marketing in Retail
Equip yourself with everything you need to take your business to the next level. In this free email report, gain insights from top minds in the retail industry to provide consumers with a more immersive omnichannel retail landscape. Prepare for peak in the face of uncertainty!
Attribution Done Right to Maximize Incrementality
Attribution is a somewhat tricky concept to wrap your head around but one that we simply could not pass up, given its impact on driving ROI for your brand if you get it right. Read this ebook and find out more.
Free PR Crisis E-Book
PR crisis management is vital when an issue can no longer be contained, to avoid your brand’s reputation being damaged. With your free copy of this special edition eBook, you’ll learn how to minimize the danger of being hit by a PR crisis and create a rapid-response crisis team of […]
The Global State of Digital 2021
A comprehensive look at the state of the internet, mobile devices, social media, and ecommerce from Hootsuite and We Are Social.
Pin to Win – Best Practices For Brands to Get Started On Pinterest
Pinterest offers brands opportunities to drive conversions, whether that be direct purchases, traffic, sign-ups, subscribers, or app-installs. As 97 percent of Pinterest searches are unbranded, the platform uniquely enables brands to reach consumers when they are looking to discover new products and take action. Read this e-guide and find out […]
A Facebook Advertiser’s Pocket Guide to Pixels: Bidding, Targeting and Tracking
The culprit could be that way your Facebook pixels are set up with your ad sets, ads, audience or catalogs. They cut through the jargon to help you better understand the relationship between pixels and different objects to debug issues in your Facebook campaigns.
SaaS Content Marketing: A Complete Guide
This ebook has everything you need to plot out and implement a successful content program for your software brand. You’ll discover tactics and techniques proven to meet the unique needs of constantly connected and information-overwhelmed SaaS buyers.
Content Marketing Checklist – 25 Things that You Really Should Try in 2020
Read this e-book and explore the 25 content marketing tips you really should be implementing this year to help to push your brand ahead of the field.
Social Media Workbook
In this workbook, you will learn to develop a social media strategy based on your company’s buyer personas and develop key performance indicators (KPI) for your social media strategy. It’s a beginner’s guide to social media with practical exercises to put your learnings into action.
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