> Courses > Digital Marketing > Digital Transformation > Digital Marketing Strategy: Build Your Online Presence 
Course Overview
Begin with meeting Alice, your instructor. She will share her passion for content and creativity and discover what has been prepared for you in this course.
Learn the basics of a digital strategy, define your online marketing strategy, and learn how to create one for your business. Understand the role of each social platform and explore how they can work together to grow your business.
You’ll explore popular social media platforms and determine the right ones for your business. Then, learn about long-form content, and analyze whether video, podcasts, or blog articles are relevant to your online strategy.
Offered by
Created by
Domestika
Instructors
Alice Benham
%100 Online
Online Learning
Certificate
Available
Level
Beginner
Language
English
Lessons
15 Lessons
Duration
2h 52m
In this course, you’ll learn;
- Basics of a digital strategy.
- Long-form content.
- Defining your visuals.
- How to create digital strategy.
Other Courses of Domestika
Brand Identity Design: Expressing Visual Meaning
Begin by getting to know Helen Bamborough, the founder of Mumfolk Studio. She will share her career journey which led to her starting her own studio. She guides you on how to define your brand, its values, and what makes it unique. Following that, the themes and keywords will be […]
Colorful Studio Photography for Instagram
Michelle and Forrest, are the creatives behind the studio, Tropico Photo. They tell you the influences that have inspired their artistic journeys, from photographers to fashion designers. Learn to craft and photograph captivating scenes that make you get noticed on social media. See how to select the best images from […]
Professional Photography for Instagram
Mina Barrio will show you the Instagram accounts that inspire her in order to help you to stay up to speed with social media’s visual trends. You will learn to create your own personal style for your project along the way. A good photo can be captured at any time, […]
Content Creation and Editing for Instagram Stories
You’ll discover how to use text resources, images, gifs, emojis, etc. that you can find on Instagram and social media platforms and how to create stories with a duration of more than 24 hours, and learn how to organize them. With the help of your instructor, Mina Barriodoing you will gain […]
Content Marketing 101: Boost Your Business
Content marketeer and strategist Helena Pearce, your instructor, for this course. She’ll share her creative and professional journey, which has led her to work as a Senior Web Producer for PlayStation. In order to build your brand start by understanding your customer’s needs, pain points, and what makes them tick. […]
Introduction to UX Design
Ethan will guide you through this journey. He tells you what has influenced his career like the books, artists, along with an explanation of what you will cover in the course. The course will start with the fundamentals of UX and the business value of UX design. Discover the origins […]
UX Research 101
Get started by learning the basics of user experience research, when to integrate it, and the most common methodologies used. Patricia, your instructor, works as a freelance UX designer. She shows you how to design your own research plan for creating a perfect digital experience and how to choose the […]
Agile Sprint Planning: Build Effective Advertising Campaigns
The course will start by getting to know Andre. He shares his career journey on how he went from studying hotel management to becoming a leading communication specialist. You’ll learn what a sprint is, look at the pros and cons of running a sprint remotely versus in person, and decide […]
Brand Identity Design: Expressing Visual Meaning
Begin by getting to know Helen Bamborough, the founder of Mumfolk Studio. She will share her career journey which led to her starting her own studio. She guides you on how to define your brand, its values, and what makes it unique. Following that, the themes and keywords will be […]
Colorful Studio Photography for Instagram
Michelle and Forrest, are the creatives behind the studio, Tropico Photo. They tell you the influences that have inspired their artistic journeys, from photographers to fashion designers. Learn to craft and photograph captivating scenes that make you get noticed on social media. See how to select the best images from […]
Professional Photography for Instagram
Mina Barrio will show you the Instagram accounts that inspire her in order to help you to stay up to speed with social media’s visual trends. You will learn to create your own personal style for your project along the way. A good photo can be captured at any time, […]
Content Creation and Editing for Instagram Stories
You’ll discover how to use text resources, images, gifs, emojis, etc. that you can find on Instagram and social media platforms and how to create stories with a duration of more than 24 hours, and learn how to organize them. With the help of your instructor, Mina Barriodoing you will gain […]
Content Marketing 101: Boost Your Business
Content marketeer and strategist Helena Pearce, your instructor, for this course. She’ll share her creative and professional journey, which has led her to work as a Senior Web Producer for PlayStation. In order to build your brand start by understanding your customer’s needs, pain points, and what makes them tick. […]
Introduction to UX Design
Ethan will guide you through this journey. He tells you what has influenced his career like the books, artists, along with an explanation of what you will cover in the course. The course will start with the fundamentals of UX and the business value of UX design. Discover the origins […]
UX Research 101
Get started by learning the basics of user experience research, when to integrate it, and the most common methodologies used. Patricia, your instructor, works as a freelance UX designer. She shows you how to design your own research plan for creating a perfect digital experience and how to choose the […]
Agile Sprint Planning: Build Effective Advertising Campaigns
The course will start by getting to know Andre. He shares his career journey on how he went from studying hotel management to becoming a leading communication specialist. You’ll learn what a sprint is, look at the pros and cons of running a sprint remotely versus in person, and decide […]
Blog
Best Content Marketing Resources To Improve Your Skills
Contrary to popular perceptions, content marketing is an extremely intricate process involving several working parts. You can take a look at the hundreds of tools and content marketing resources used by both veterans and novice marketers to put into perspective the enormous effort that goes into content marketing. Must-Have Content […]
How to Be an SEO Content Writer: Tips & Tactics
SEO and content go together, it’s no surprise. Besides, on page 50 of the search results, your material may be lost without SEO, and traffic on such pages is not as satisfactory. Likewise, if your post-click content is shrinking, your first-page ranking can only accomplish this. This is why a […]
Why Do You Need Content Marketing Courses Online?
The phrase – “Content is king” has existed in the digital marketing world for many years, but what does it mean? If we compare content and marketing to a tree, the content is the root of digital marketing, and the developing branches symbolize content marketing. Content is everything you see […]
