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Contemporary Brand Identity: Using Verbal and Visual Branding
Discount code: DANINSTITUTE-10
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Course Overview
This course is definitely for anyone who would like to explore the strategic side of branding and for creatives who want to expand their understanding of brand identity.
Start with getting to know Michael, hear about his career before starting his branding consultancy company thirty years ago. You’ll explore his influences, advertising, business, and communication, and see how they still shape his branding ideas.
In this course, Michael guides you through all the processes of how to create your strategic brand identity step-by-step with his thirty years of experience.
Offered by
Created by
Domestika
Instructors
Michael Johnson
%100 Online
Online Learning
Certificate
Available
Level
Beginner
Language
English
Lessons
14 Lessons
Duration
2h 11m
In this course, you’ll learn;
- Verbal branding means.
- Developing a brand’s manifesto.
- Importance of details.
- The effect of research, writing, and thinking on brand identity.
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