Best Industry Reports

DAN Institute is proud to gather these industry reports to help you at every step of your marketing journey. Find the best industry report for your business and gain perspectives and get the benefit of this deep insight into the industry you looking for.

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Featured Industry Reports Most Preferred Industry Reports

The State of Customer Experience Research Report

The Genesys State of Customer Experience research report is based on consumer and business findings related to customer experience. This initial global survey, executed on behalf of Genesys by an independent research firm, includes insights from 1900 consumers and more than 1300 business users.

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Empowered Business Part 1: The Value of Data

No matter the business challenge, the most powerful form of competitive advantage is information. Fortunately, the potential for BI to drive value has never been greater. Download the whitepaper from Domo and TechTarget to learn how to become more data-centric

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Will Covid-19 Change Consumer Behavior in the Long Term?

As lockdown measures begin to be eased around the world, the initial shock of Covid-19 is over. But the new phase we’ve entered has just as many challenges to face as the first. Find out what will they continue to do once the outbreak is contained?

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All Industry Reports

UK BenchPress

BenchPress has grown to become the largest survey of UK independent agency owners. This year, The Wow Company team has created more reports than ever before. There are many insights to guide your agency through 2021 and beyond.

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Merkle’s Digital Marketing Report for Q2 2020

Find out in Merkle’s Digital Marketing Report for Q2 2020. Since its launch in 2011, their quarterly Digital Marketing Report (DMR) has become one of the most highly regarded and frequently cited reports in the digital marketing industry.

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The State of Customer Experience Research Report

The Genesys State of Customer Experience research report is based on consumer and business findings related to customer experience. This initial global survey, executed on behalf of Genesys by an independent research firm, includes insights from 1900 consumers and more than 1300 business users.

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2020 Digital Marketing Benchmarks Report: In-Depth Analysis of 120 Companies

The 2020 Digital Marketing Benchmarks report provides actionable inputs to help Marketing Heads compare their digital marketing performance and practices against industry benchmarks for spends, resource allocation, headcount, staff profile, budgets, ROIs, outsourcing, and skill gaps.

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Global Emotions Report 2020

When we understand the emotions of our customers, we can better cater to their needs. What does the emotional landscape look like online? And what industries/brands come out on top?

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The State of eCommerce and Digital Marketing in Retail

Equip yourself with everything you need to take your business to the next level. In this free email report, gain insights from top minds in the retail industry to provide consumers with a more immersive omnichannel retail landscape. Prepare for peak in the face of uncertainty!

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The Future of Digital Agencies

The Digital Agency Network team has gathered insights from 36 digital agency leaders and prepared this special e-guide. Read The Future of Digital Agencies e-guide now to learn more about what awaits Digital Agencies on the horizon of the future? You can find all the answers in this research.

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Workplace Learning Trends Report

The fast-changing and unpredictable challenges of work may seem unsurmountable. But the learning behaviors of thousands of international businesses on the Udemy for Business platform and a survey of over 500 global professionals offer a glimpse of the bright future that lies ahead. Enjoy!

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Digital Marketing Trends Predicted by Digital Agency Leaders

Digital Agency Network asked the member agency leaders from around the world about their insights into 2021 digital marketing trends. In this free eGuide, you will find out the 2021 plans of digital marketing agencies from different countries and benchmark your business against competitors.

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Industry Report: Consumer Technology

Learn about the state of influencer marketing in the consumer technology industry in this dashboard of data about tech influencers. See how tech influencers perform across social channels and analyze their audiences and engagement rates to make better influencer marketing decisions for your tech brand.

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Social Trends 2022

Backed by global data and expert insights, Hootsuite’s 6th annual report on global social media trends is your guide to taking all the right risks, defying expectations, outperforming your competitors—and making everyone wonder how you did it.

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Media Insights Report

Merkle’s Q1-2021 Media Insights Report is packed with key trends, data, and considerations to help you hit the ground running with your Q1 media strategy and planning.

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Will Covid-19 Change Consumer Behavior in the Long Term?

As lockdown measures begin to be eased around the world, the initial shock of Covid-19 is over. But the new phase we’ve entered has just as many challenges to face as the first. Find out what will they continue to do once the outbreak is contained?

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Best Brands for Customer Experience

They analyzed 17 million real customer conversations to find out which brands offer best-in-class customer experience.

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2020 Global Marketing Trends

Through interviews with more than 80 subject matter experts, they identified seven key trends on which every business will likely have to focus over the next 18 to 24months to help build a socially and humanconscious enterprise. Find out the Seven trends to help brands refocus on the “human”.

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