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Creative Direction: Use Storytelling to Pitch and Sell Ideas
Discount code: DANINSTITUTE-10
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Course Overview
The instructor, Ray Smiling, talks through the creative career that has seen him work with a number of global brands along with the influences that inspire his projects, from designers to fellow directors.
In this course, he teaches you how to go from a blank page to a creative pitch, and sell powerful ideas to clients and collaborators alike.
You will dive into what a brief looks like before learning how to understand an audience in order to generate ideas with them in mind. Discover how to connect the problem determined by a brief to a wider insight that relates to the world we live in.
Offered by
Created by
Domestika
Instructors
Ray Smiling
%100 Online
Online Learning
Certificate
Available
Level
Beginner
Language
English
Lessons
22 Lessons
Duration
1h 43m
In this course, you’ll learn;
- Identify a Problem.
- Creating the Pitch
- Generating a Concept
- Selling Your Ideas.
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