Course Overview
John, your instructor, talks to you about his professional experience of over twenty years. He will explain what branding is and what branding is not.
He explains what branding is and what branding isn’t, then you’ll discover what a brand route map is and start defining your brand by answering the essential questions. Following these, John’s case study will help you to do some practice.
Last but not least learn how to develop your brand route map in order to take your strategy further. See how to implement it by setting key objectives and KPIs, and finish up with John’s final advice.
Offered by
Created by
Domestika
Instructors
John Williamson
%100 Online
Online Learning
Certificate
Available
Level
Beginner
Language
English
Lessons
15 Lessons
Duration
2h 52m
In this course, you’ll learn;
- What branding is and what isn’t.
- What a brand route map is.
- How to make your brand unique.
- Creating brand ecosystem.
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