SEO

Search Engine Marketing Course

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Course Overview

Learn SEO best practices, including on-page SEO and off-page SEO, to ensure your website shows up in the top results of relevant searches. Then understand how to improve your ranking by creating great copy.

Fiona Mascarenhas, Digital Marketing Manager in Acquisition Marketing at Scotiabank Digital Factory, said;

Since most of my past experience revolved around the creative side of marketing, I was able to further develop my left-brain skills including data analytics… which was crucial to the success of my career path change.

Offered by
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Created by

BrainStation

Instructors

BrainStation Instructors

Online Learning

100% Online

Certificate

Available

Level

All Levels

Language

English

Units

4 Units

Format

Online Classroom

In this online course, you’ll learn:

  • The tools and important concepts that will prepare you for the advanced work ahead.
  • how advertising on search engines work, and apply the skills needed to create targeted, impactul text ads that resonate with search intent.
  • how to use Google Analytics and Google Tag Manager: industry-standard tools to support your SEO & SEM efforts.
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