Best Websites to Use for Marketing Students as a Resource in 2020

In this technological era, where businesses are expanding their networks, both online and offline, there is an increased need for professionals who can guide and take over the marketing process for big and small industries. We can see an exponential rise in the number of students who are opting for a marketing degree in this growing market. 

An unsaid rule that applies to every professional degree is that along with knowing your literature well, you need to learn about practical scenarios and how to deal with it.

Some amazing books give great insights into various marketing topics. But in this fast-paced internet dominant world, let’s look at some of the online marketing resources that will help you learn various strategies quickly and help you excel in whatever you do.

For almost a decade or so, online courses have gained major popularity. Marketing resources for students are available in plenty, and considering our recent situation, many students have opted for online learning. It saves time and provides crisp information helping you develop holistically.

The knowledge you have gained from these resources widens your horizon and opens the door to various opportunities. So, let’s dive in and discuss some of the best websites for marketing students that they can utilize as a great resource.

Top 10 Marketing Resources in 2020

Here are some of the very good marketing resources available online so that students can get the maximum benefit out of it. Along with the name, the website is also provided for a glance of the resource. 

Semrush Academy

Semrush Academy provides free online digital marketing courses and exams for aspiring students. They offer certificate exams in various languages such as English, Spanish, and French, thus making the learning conducive for various nationalities.

semrush-academy-marketing resource

Semrush Academy also provides various specializations in SEO, Content Marketing, PPC, SMM, Affiliate program, Competitive research, etc. They keep on updating their content regularly to keep up with the latest trends and developments. 

Even if you cannot clear one of the exams, they allow you to retake it and send you an email with detailed recommendations and suggestions so that you can prepare well for the next exam, thus making you an expert in the field. Once you have cleared your course, you can share your certificate on various platforms like Facebook, Linkedin, Twitter, etc.

Shopify Compass

Shopify Compass provides you with various programs, tutorials, and courses to strengthen your foundation and increase your knowledge. The duration of their lesson ranges anywhere between 10 minutes to 2 hours, covering various aspects of a topic. With eminent and successful personalities teaching you from all over the globe, you get an insight into how things work globally, be it the US or the UK.

They also have a section of case studies where you can get hands-on experience on how to deal with various clients and real stories from various business personalities on how they tackled their difficulties and shortcomings and came out successful.

Facebook Blueprint

Another popular website is Facebook Blueprint, which allows you to learn new marketing skills at your own pace in a step-by-step manner. Facebook is a huge platform to feature your business, and this website provides you with all the essential guidelines to create your presence on this particular social media.

facebook-blueprint

The website teaches how to efficiently run Facebook posts and pages to gain maximum views and customers. Various agencies, developers, industries, media, publishers, partners, etc. can benefit from this marketing resource because learning never stops.

Digital Agency Network

This website provides marketing case studies to discover various prospects and help shape their marketing strategies. You can also explore and interact with award-winning agencies across the world who counsel aspiring marketing students about the industry trends. 

Eventbrite Blog

Eventbrite Blog provides you with various resources like ebooks, tip sheets, courses, essential guides, director guides, and various webinars to keep you up to date with current information and prepare you to face the marketing world. They help you create event creating pages by helping you build analytics, payment processing, and support.

They help you widen your tribe and community. Networking is the key to excel in your business; this website helps bring all like-minded people together to create something exceptional.

Hotmart

Websites like Hotmart welcome you into the digital business by transforming your knowledge into a digital product and making yourself financially stable by introducing it to the world. It gives you a clear understanding of your product’s viability in the market so that you can polish certain aspects.

 hotmart-marketing-resource

It teaches you how to create an online business and provides all the necessary tools to kickstart your digital business and marketing.

Campaign Monitor Resources Hub

Campaign Monitor is rightly known as the marketing resources hub as it teaches you the A-Z of email and digital marketing. Digital marketing is on an exponential rise right now, and to succeed in this race, a digital marketer needs to know the essential digital marketing skills

Campaign Monitor offers research studies on current affairs, so you get an insight into how to tackle those issues in the future. It also teaches various Mailchimp alternatives and gives free templates for enhancing your learning. It has a rich collection of infographics, webinars, blogs, and training videos to make your understanding better and easier.

Hootsuite Resources

Marketing resources like Hootsuite provides you with a vast resource library, the study of which helps you succeed in the ongoing social media competition.

They have a wide variety of plans for marketing professionals. Some of them are the team plan for small teams, professional plan for entrepreneurs,  business plans for small businesses, and enterprise plans for large organizations. They have a certified faculty who constantly update chapters and lessons to help you master new skills about all major social networks.

They help you stand out from the crowd by giving you excellent paid certificate courses ranging from $99-$500.

Smart Insights

Another amazing marketing resource for students is Smart Insights, where the resources help the students develop essential marketing skills and increase their performance.

smart-insights-marketing-resource

They implement various teaching strategies by using ready to use templates with editable formats, playbook guides, briefing guides, and instant knowledge application processes to give you in-depth, practical knowledge.

Various memberships are provided for startups, enterprises, entrepreneurs, etc. Infinite toolkits and blogs are also available to help students learn the fundamentals and provide them with crisp knowledge.

Buffer Blog 

Buffer Blog is another website that provides you with various blogs, podcasts, guides, and courses that help you learn more about new marketing strategies in your respective field. This is a space where you can share your opinions and read articles and blogs of various successful people, which helps you shape your professional career. 

This generation has seen businesses going from conventional marketing strategies to digital marketing to reach a global audience. The Internet is definitely a great platform to market your products and convert viewers into customers only if you apply the right strategy. 

Even digital marketing will indeed reach its saturation pretty soon, and hence it is very important to learn and update yourself constantly with all new strategies and theories to thrive in this market. Your target audience is widely distributed globally, and to cater to their needs, you need to buckle up and learn about the process as well as your competition.


With the websites mentioned above, marketing students can gain practical knowledge as they have the leisure to choose the topics or strategies they think will be helpful for their professional career. Also, you can check the list of best online digital marketing resources on DAN Institute.

With the help of these marketing resources for students, marketing students can gain a lot of ground when it comes to getting a thorough knowledge of marketing strategies.