Course Overview
This Specialization explores several aspects of the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D Printing.
You will gain an understanding of the motivations behind data collection and analysis methods used by marketing professionals, understand frameworks and approaches to measuring consumers’ digital actions, and learn to evaluate and choose appropriate web analytics tools and techniques.
Offered by
Created by
Coursera
Instructors
Aric Rindfleisch
Mike Yao
Kevin Hartman
Vishal Sachdev
Online Learning
%100 Online
Certificate
Available
Level
Beginner
Duration
Approx. 8 month
In this online course, you’ll learn:
- Digital marketing analytics
- Search engine optimization
- Social media marketing
- 3D Printing
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