Course Overview
Transmedia storytelling is the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms – for entertainment, advertising, and marketing, or social change.
The course provides you with a unique, authentic, and industry-relevant learning opportunity. You will have access to current theory, industry examples, and advice and undertake learning activities that will equip you with the tools you need to start developing your own ideas.
Offered by
Created by
Coursera
Instructors
Simon McIntyre
Emma Robertson
Dr Jeffrey Koh
Dr Ollie Bown
Dr Geoge Khut
Online Learning
100% Online
Certificate
Available
Level
All Skill Levels
Duration
26 hours
What will you learn?
- Identify, understand, and engage different audiences in your stories
- Shape your ideas into compelling and well-structured narratives and complex story worlds
- Create cohesive user experiences across different platforms
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